A new report from America’s largest hotel association, AHLA, finds international travel barriers and FIFA room block cancellations are undermining World Cup economics
Close to 80% of hotel operators in host cities for this summer’s upcoming FIFA World Cup 2026 are recording bookings below initial forecasts ahead of the tournament’s June 11 kick-off, a new report from AHLA reveals. The study highlights that international travel restrictions and the cancellation of FIFA room blocks are major factors contributing to the subdued demand. The findings indicate a significant gap between projected and actual hotel bookings, raising concerns among US hotels about the economic impact of the event.
