As DraftKings CEO Jason Robins touts significant inroads in the prediction markets business, analysts at Citizens laid out a potentially billion-dollar assessment and expectation of the company’s potential.

Jordan Bender and Isabelle Slavin, in a note published on June 19, projected that DraftKings' prediction markets could surpass $1 billion by 2030. This estimation is based on the early activity observed and comparisons with other players in the industry.