Leading UK broadcaster ITV has unveiled ITV OddsFinder, a new horse racing odds service developed in partnership with Funteron.
Despite shutting down its real-money gaming platform, ITV Win, ITV has introduced ITV OddsFinder to allow fans to compare racing odds. The service aims to enhance the horse racing viewing experience by providing comprehensive odds information. ITV OddsFinder is the latest move by ITV to stay engaged with the gaming sector after the closure of ITV Win.