While the FIFA World Cup 2026 is creating unprecedented opportunities for operators to acquire new customers, retaining them after the tournament’s conclusion may prove the bigger challenge.
While the FIFA World Cup 2026 is creating unprecedented opportunities for operators to acquire new customers, retaining them after the tournament’s conclusion may prove the bigger challenge.
Dimi Katsavelis, senior client partner at Sportradar, highlights the importance of implementing smarter CRM, personalization, and cross-sell strategies. These tactics are crucial in converting event-driven bettors into loyal, long-term customers.
MGM Springfield has been fined $25,000 for offering wagers on a 2025 Northeastern University men’s baseball game, breaching state betting restrictions.
FIRST.bet has welcomed Ian Bradley as its new co-CEO to help thrust the B2B sportsbook provider into a new era of global expansion.
Las Vegas’ Harry Reid International Airport has seen 8.6% less traffic last month.