Welcome to Insider Sport’s latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and sponsorships.
Welcome to Insider Sport’s latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and sponsorships.
This week, global football dominates the commercial landscape as 2026 FIFA World Cup partnerships accelerate. The Public Investment Fund and Betano have secured tournament supporter roles across multiple regions, underlining the significance of these collaborations in the sports industry.
A North Carolina lottery player is now $100,000 richer after he decided to stop by a Charlotte Harris Teeter and try his luck on a quick scratch-off ticket.
Genius Sports lauds the conclusion of a record-breaking football season for clients boosted by the enhanced margins through its Edge automated pricing software and wider technologies.
New Zealand has published the final rules for its gambling market, which is launching under the Online Casino Gambling Act 2026, with the rules coming into force on July 3, 2026, and setting up the country’s regulatory framework.