Betano’s Pivot and SoFi’s Athlete Push in Partnership Playbook
Welcome to Insider Sport’s latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and sponsorships.
Partnerships
Active Week for Sports and Operators in Sponsorship Deals
Sports sponsorships in the global betting and gaming industry never sleep. This week alone has already produced some major deals, which will be seen by millions of sports fans around the world.
Exploring Recent Sports Partnerships and Sponsorships
Welcome to Insider Sport’s latest edition of the Partnership Playbook, where we bring you the details on some of the latest sports partnerships and sponsorships. Manchester United explored naming rights for its proposed new home, The Hundred faced a difficult sponsorship market, and Al Wasl turned t
BetMGM and MGM Resorts Extend Partnerships with MLB
MLB has agreed to extend its business relationships with MGM Resorts International and BetMGM, continuing partnerships spanning nearly a decade.
OMNIPLAY's Strategy for Success in Regulated Markets
Expanding into new regulated markets presents suppliers with challenges around localisation, scaling and maintaining consistent performance across different player audiences. OMNIPLAY tells iGamingBusiness how it plans to build on its success in the Philippines through partnerships, content and a me